Privacy policy

MediaWay UK Ltd · Last updated: October 22, 2026

This Privacy Policy explains how Mediaway UK LTD ("we," "us," or "our") collects, uses, and protects your personal data when you visit mediaway.co.uk or engage with our business-to-business (B2B) digital production and animation services. We are committed to ensuring your privacy is protected and that we comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

01.Information we collect

As a B2B service provider focusing on digital product delivery, we collect the minimum amount of personal data necessary to operate our business and provide our services. We may collect and process the following data:

• Identity Data: First name, last name, and professional title.
• Contact Data: Email address, billing address, and telephone number.
• Transaction Data: Details about payments to and from you, and other details of the digital products and services you have purchased from us.
• Technical Data: Internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types, and operating system used to access our website.
• Usage Data: Information about how you use our website and services.

02.How we collect your data

We use different methods to collect data from and about you, including:

• You may give us your Identity and Contact data by filling in forms on mediaway.co.uk, communicating with us by email, or requesting a project quote.
• As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns using cookies and similar server logs.
• We may receive personal data about you from analytics providers, search information providers, and payment processors.

03.How we use your personal data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Performance of a Contract: Where we need to perform the contract we are about to enter into or have entered into with you for digital production services.
• Legitimate Interests: Where it is necessary for our legitimate B2B interests (or those of a third party), and your interests and fundamental rights do not override those interests.
• Legal Obligation: Where we need to comply with a legal or regulatory obligation (e.g., HMRC reporting).

04.Data sharing and third parties

We do not sell your personal data. We may share your data with trusted third parties solely for the purposes set out in this policy, including:

• IT and system administration service providers (including web hosting and cloud storage).
• Professional advisers acting as processors or joint controllers, including lawyers, bankers, auditors, and insurers based in the UK.
• HM Revenue & Customs, regulators, and other authorities based in the UK who require reporting of processing activities in certain circumstances.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law.

05.Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. Access to your personal data is limited to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality.

06.Data retention

We will only retain your personal data for as long as reasonably necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. For tax purposes, we are legally required to keep basic information about our customers (including Contact, Identity, Financial, and Transaction Data) for six years after they cease being customers.

07.Your legal rights

Under UK data protection laws, you have rights in relation to your personal data, including the right to:

• Request access to your personal data
• Request correction of your personal data
• Request erasure of your personal data
• Object to processing of your personal data
• Request restriction of processing
• Request transfer of your personal data

You also have the right to withdraw consent at any time where we are relying on consent to process your personal data. If you wish to exercise any of the rights set out above, please contact us.

08.Contact details

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

• Website: mediaway.co.uk
• Location: Leicestershire, United Kingdom
• Data enquiries: enquiry@mediaway.co.uk

MediaWay UK Ltd · Registered in England No. 5776728